Creating and Preserving Wealth for Generations. 


The goal isn’t more money. The goal is living life on your own terms.


Chris Brogan

About SFG

Strauss Financial Group, Inc. opened its doors in 1988 as an independent, boutique financial advisory firm with one objective-to work for only one boss-you, our client. Creating and Preserving Wealth for Generations is our mission, and we do this by offering objective and personalized financial advice, open communication, and unsurpassed service.

As a fee-based Registered Investment Advisor, Strauss Financial Group operates under a fiduciary standard, which means that all advisors must exhibit the highest form of trust, honesty, and integrity.

With vast experience and a relationship-driven philosophy, SFG has helped clients to reach their financial goals and achieve peace of mind, acting as their resource and guide through life’s journey. Though we wear many hats — including teacher, coach, confidante, economist, and advocate — our main objective is to simplify complex financial decisions, communicate in plain English, listen to your needs, and provide focus, understanding, and solutions.


Services Offered

Providing guidance every step of the way...

  • Get to know you and what is important to you.

    • Initial meeting to make sure your needs match our expertise. 

  • In-depth planning to determine your goals and what changes, if any, need to be made to meet your objectives.

    • In-person office meeting or Zoom.

    • Organizational session. We might ask you to bring certain documents and information to help us better understand your situation. 

  • Present findings from our analysis.

    • Provide a plan to achieve success!

    • What-if scenarios.

    • Review the action steps to take.

  • Set up an appropriate asset allocation and investment strategy based on findings of the financial plan, your risk tolerance, and objectives.

  • Ongoing meetings and reviews to make sure you stay on track. 

Financial Planning

Asset Management

Philosophy:  SFG relies on both fundamental and quantitative methods of analysis.  SFG is style agnostic and will try to capitalize on the best opportunities and markets while making strategic decisions based on long-term business, economic, political, and demographic trends. The Firm begins the investment analysis with a macro-economic approach looking out over the next one to three years.



  • Start the process by getting an in-depth investment profile

  • We not only look at your risk preference but your financial capacity to withstand volatility

  • Your risk score plus your financial planning goals helps us determine the appropriate investment strategy to meet your current and future needs.

  • Implement the new investment portfolio

  • Look for opportunities to tax loss harvest and rebalance in the future 

  • Types of portfolios: everything from ultra-conservative to hyper-growth 

  • Types of investments: Mutual funds, ETF's stocks, bonds, Real estate, structured notes, private equity/debt, and commission-free annuities

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